FA Sales Tip #17: Organize Your Messaging for Consistency and Impact

Developing your messaging can be challenging but what's most important is that you actually use it consistently across the business to reap its full benefits and impact.

To integrate your messaging in marketing, conversations, internal and external dialogue, across the team, it's helpful to organize it using a simple framework.

In this video, I share a flexible framework that organizes the key components of your messaging that you will want to keep top of mind to use in any situation.

Consistency is king when it comes to impactful messaging.

Start to organize your messaging with the Value Messaging Framework Worksheet.